My favorite Twitter tool, hands down, is ManageFlitter. It is the best way to effectively manage following and unfollowing large numbers of people on Twitter. Not only can you follow and unfollow en masse, but you can also focus your search criteria to get the most out of those you choose follow.
How I use ManageFlitter
I use ManageFlitter every day to first follow 100 accounts and then unfollow 100 accounts that aren’t following me back. Here’s a step-by-step breakdown of how to maximize your presence and influence on Twitter by following accounts that matter and unfollowing those that don’t follow you back.
First, I go to the Follow section and select either the Following or Follower tab. Today I decided to follow 99 people that Jim Dougherty from @leaderswest is following.
I choose the Fast Select option and select up to 99 people to follow. ManageFlitter sends out a warning that you might get banned from Twitter if you try to follow more than 100 people per day.
Next, I go to the Unfollow section. The Not Following back tab should automatically be selected. Now, I need to sort the list so that the people I followed awhile back, and not those I followed today, are listed on the top. Unfollowing recently followed accounts can also get you in trouble with the Twitter police. I select Order and then Follow Order to sort. I then select from 100 to 1,000 people to Unfollow with a single click.
Under default Display settings, I have chosen to exclude people that I have followed in the past 5 days. I also keep a list of whitelisted accounts, which consist of people that I would never want to unfollow – people like my husband and close friends – people that I know if I accidentally unfollowed would certainly end in an awkward conversation.
You might want to go Pro
I have a pro account on ManageFlitter, which I use to manage four to five accounts for consulting work that I do. Each one of my accounts receives special attention, as I grow the community according to its focus. For example, I use the search term soccer to search for accounts of interest to follow for the @GoalShouter Twitter account that I manage. The various filters, such as Relevence, Influence, Listed, permit me to refine these results even further. With the various settings on ManageFlitter, I can focus my efforts where they count.
Through growing my presence and influence on Twitter, I have been able to amplify and cultivate communities, which ultimately leads to a greater ROI for the time and money spent on my social media work. I manage all my accounts in about 30 minutes a day, which means I am saving my time and my clients’ money. I hope these tips help you to do the same.
Photo by Yair Haklai (Own work) [CC-BY-SA-3.0 or GFDL], via Wikimedia Commons