#1 Use pictures and videos.
If you have an entire blog post talking about a new app on your iPhone make sure to include pictures of this app. People are drawn to pictures, personal hand-writing, and other humans. Overall, make your blog pretty because if it’s not pretty, it’s ugly.
#2 Include your opinion, to a point.
Everyone wants to include their opinion, that’s partly why it’s their blog. However, when including your opinion make sure you include other ways of seeing the story. It helps people understand why you believe what you do. If you include different opinions it can only make your opinion stronger because you can defend your case. The world is full of different views and opinions, that’s part of the beauty in it. Let your reader choose that for themselves.
#3 Ask your reader to post a comment about what they think.
Readers feel more engaged when you include them. It also creates a connection between your readers and your blog, which will keep them coming back for more. Ask for their opinions and answer their comments.
#4 Post your blog on your social networks.
Post that bad boy on Twitter, Facebook, search engines, and your websites. If people don’t know about your blog how can they come? They won’t.
#5 Check your crappy grammar!
Now, I understand it’s a blog and everyone uses it for different things, but if you have crappy grammar no one will take the time to read your blog. Crappy grammar tends to make you look unprofessional and untrustworthy. If you can’t even spell the name of the news you are bashing you aren’t worth listening to. Note: Check your “Their, They’re, and There” because it makes me want to throw my coffee at your “almost” well written article on why dogs are better than cats.
#6 Have interesting posts and compelling titles.
If you don’t have something to say don’t post because you feel it’s time to make a new blog post. That is all.
#7 Make sure your blog is easy to look through.
If there are too many things to look at as soon as someone visits your blog, they’re already feeling flustered. Make it simple. I try to keep my blog organized by numbering each of my blog posts. This way, a reader can scroll to a particular post by number, instead of reading each blog post title to get to a specific article. Remember, they’re there for content.
#8 Update your blog.
I tend to make this mistake because I get busy with school, life, eating Costco polish dogs, and staying up late doing homework. It’s not always easy to remember to keep your blog alive and perky, but the more updated it is the more people will check in on a regular basis.
#9 Back up your information.
You know that little “link” thing at the top of your new post, use it! You need to back up your facts. Some people don’t know everything you know about the endangered ostrich you’re talking about so how can they know if you’re telling the truth? Show them your right! Heck, you may even find out you’re full of crap and that’s perfectly ok. Better safe than sorry.
#10 Don’t be so serious.
Did you know BYOB actually stood for Bring Your Own Blog? Blogs are great because they each have their own personality. Make sure you bring that personality to your post. If you’re just a bunch of news and facts, then the reader can go visit actual news websites. I don’t mean you need to include, “haha” in things you think are funny, but let readers see your personality. They will start to feel like they know you and will know what to expect from your blog. Individuality is important.
And if all else fails, enjoy yourself! Who cares if everyone is reading it? Be proud of your blog.