Most people have a general idea of how to optimize their content for search engines. That search engine algorithms are proprietary and evolving inevitably causes different opinions on SEO. Of course there’s another school of thought (that I belong to oftentimes) that minimal keyword research and a green-light from Yoast’s SEO plugin are enough to publish a piece.
I love this infographic because it challenges writers and some of the preconceived notions about SEO. It has a mixture of tips and tools to help you rank better in search. Initially I thought that the recommendation for longer posts would be contrary to popular opinion, but if you look at any SEOMoz post or Yoast’s most popular pages, they are considerably longer than a typical post. Size matters, but keyword density maybe not as much.
Let me know what you think about this one, especially if you disagree with some of their suggestions. 🙂