Infographic: Counterintuitive statistics about email marketing


While email marketing seems like a remnant of the 1990s, there’s a lot of data that suggests that email is very effective, particularly to re-engage past customers. The statistics on this infographic seem to substantiate that somewhat.

Let me know what you think about this one.


Email myths Infographic

Illustration  is in the public domain in the United States, and those countries with a copyright term of life of the author plus 100 years or less.
Infographic by Alchemy Worx
Jim Dougherty

Jim Dougherty

Writer and chief of miscellany at
I'm the guy that wrote the article you just read. Sorry for the typos.


  1. says

    Email is still a
    wonderful way to communicate. Unlike the more “modern” methods, email
    allows the receiver to pick up the message at his or her leisure. Email
    is not as good for “conversations”, but it is a great way to send a

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