When we look online there are a number of articles that talk about businesses outsourcing their social media efforts. Some are in favor of it, while others are against it. Although it is understandable for companies to want the voice of their brand to come from in-house, the multi-faceted structure and needs of running a [...]

Any social media business needs clients.  Everyone knows this. But when your clients are preventing you from doing your best it is not pleasant.  In the long run it could also bring about the failure of a business’ endeavors. The wrong client is one that may not want to pay the fair price for services [...]

The importance of your character and that of your social media business partners and/or clients is simple:  it creates long lasting and healthy business relationships.  These two characteristics give strength to your business and promote its growth.

“Actions are louder than words; as is consistency. Blend the two together and you have the truth of that moment, of that person, of that character.” – FNM I saw a quote that stated “I don’t believe what you say. I believe what you do.”  At first impulse I wanted to ‘like’ the Facebook post, but then I paused and [...]